THE future is almost as bright as its colourful new collection for Eribé Knitwear.

Over the past few weeks the Galashiels based textiles company has been shaking things up with the release of a vibrant new collection at the same time as promoting a few young guns into senior roles.

Scott Bramley has been promoted to managing director of the sought-after brand.

And Siobhan Rae has been appointed to assist with administration and marketing.

Bramley told the Border Telegraph: "It’s an exciting time here at Eribé.

"I am loving learning and rising to the challenge of building on an already creative knitwear business.

"It’s a dream come true for me as I have worked my way up through the ranks here from being an intern all those years ago.

"We are all so excited about the new range which really is something else.”

The 26-year-old, who was a student at the nearby Heriot Watt School of Textiles, added: “With the help of Scottish Enterprise and Phil Morris from Lismia, Eribé is in good hands to continue to grow and flourish in what is a very competitive global textile market.

"The future looks bright and the future looks colourful for our knitwear industry.”

Eribé's new range is called The Art of Knitwear.

And the vibrant colours and designs are already proving popular with the company's growing worldwide customer base.

Founder Rosy Eribé, who is now CEO of the Netherdale company, told us: “The new collection is appropriately called The Art of Knitwear because our new MD, Scott, is highly skilled in both hand and machine knitting.

"Asia and Europe continue their romance with the Scottish textile industry and retailers are enthusiastic about our colours and the provenance and history of Scottish knitwear.

"They want to know where and how it is made and appreciate quality and natural fibres.

"For decades the trend in most countries has been about wearing black, followed by grey or beige. So the most common question we receive is “how do I wear colour?', and 'what is my colour?'"

The expanding company believes that colourful knitwear is the future.

And the designers are backing up their vision with plenty of advice.

Rosy added: "Try on the right colour and see how young you look.

"Eribé design each item with a carefully selected set of colourways.

"Each colourway is designed to enhance a different skin tone, hair and eye colour combination.

"When customers find their own colourway they will look and feel younger.

"We like to be different yet easy to wear.

"Our blended colours and textures of natural yarns combine to offer a practical solution to keeping warm, comfortable and attractive."